PERCY & THE HUNTED
Chocolates With Attitude
Brandpersonality & Chocolate in one product.
“Brandhouse - the upgrading Company and Bessermachen DesignStudio have created a 3 kilo chocolate box as a manifest about brand personalities and packaging design.
The box consists of case with 12 small differentiated tin-boxes inside. Within each tin-box there are 750g of filled chocolate. Each tin box represents an archetype/a personality in the shape of an oldie-but-goodie pin-up girl.
The chocolate was developed by the chocolate artist named Konnerup, and there are 6 x 12 new taste variants designed for each personality. You will find variants all the way from ash coated ganache with black pepper to soft almond nougat with puff sugar.
In the case there is also a year calendar of 2012 – each pin-up girl illustrates a matching month.
Everything was developed from the ground: The girls was photographed and afterwards illustrated by the artist Niels Ditlev. The design and the packaging were developed by creative director Kristin Brandt from Bessermachen DesignStudio, and the archetypes and the idea were created by Stiig Helgens Binggeli.”
Clever
Student Spotlight: Habit
While the idea may be controversial, we really enjoyed this student packaging line for rehabilitation drugs.
“Packaging design for Habit – a company specializing in drug rehabilitation and cessation products. Habit believes in giving their customers a luxurious, exclusive and discreet experience through its wide range of products. Treating addictions ranging from nicotine to heroin, each product is housed in a unique black bottle or container to insure your rehabilitation will be done in style.”
Designed by Morey Talmor, a recent graduate of Shenkar School of Engineering and Design in Tel Aviv, Israel.
Designed by Dennis de Leon | Country: Canada
Freshly graduated from the Advanced Graphic Design program at Red River College in Winnipeg, Canada, Dennis de Leon has created this conceptual work for Twinings loose tea.
“The concept was to keep a light fresh, refined and royal look. Offering tea drinkers a beverage endorsed by Buckingham Palace and served for over 300 years worldwide.”
Student Spotlight: Lindt Chocolate
“My intent was to create an Art Nouveau design coupled with contemporary typography.
The colour scheme of each bar, including the hair and the dress of the illustrated woman, represent the flavours within.”
Designed by Sarah Swanton, a graphic design student at the University of Cumbria.
Before & After: Ramlösa
Stockholm based NINE has recently redesigned the packaging for Ramlösa’s Premium PET. Check it out below, and share your thoughts on the redesign below.
“Stockholm based NINE has recently redesigned the packaging for Ramlösa’s Premium PET. The task was to replace the old glass bottle, which is both costly and environmentally unfriendly, and instead create premium bottle in PET. The design challenge was to achieve a premium association, since the association to plastic materials is not premium in the target group.”
Typochocolate
Typography designs with a twist!
Dynamo, based in Montreal took gourmet chocolate one step further.designed by Dynamo
Pranzo Pasta
If you know me you know that I love anything Italian but this student project is great on so many levels.
“The intention of the project was to design a pasta kit for two with pasta, cheese and tomato sauce. I utilized the concept of shelf display in the packaging. Once the product has been purchased, the customer would be able to keep the packaging as a container and reduce the time to search for the sauce for the pasta. After pulling out the drawer the consumer would have easy access to the pasta. I used hand written text and rusted texture to bring a handcrafted feeling to the product.”
Designed by Yu Ping Chuang
Student Spotlight: Kohl’s Private Brand - Market Square
“Kohl’s current tag line is “Expect Great Things.” The package designs will focus on the expectation of what the customer is buying and also add unexpected elements to make the packaging more interactive and fun. We introduced the a food gourmet line called ” Market Square”. Market Square created a packaging system that communicates quality ingredients , taste, to consumers at firsts glance in Kohl’s store. We’ve combined with illustration, arresting photography and organic color palates to deliver the unexpected inspirational look.”
Designed by Li Wang, Yashayu Qi, & Sarah Howard, students attending Academy of Arts University under the instruction of Tom McNulty.
Median Calendar
“Median Calendar is about balancing your time and energy. Customize you calendar by charting anything in your day and you will see if you are too involved or not involved enough. If you haven’t spent much time on what you are tracking, you will be slacking off but if you spend too much time you may be spreading yourself too thin. This calendar is a visual representation to show how balanced your life is.”
Designed by Sandi Grigoryan a student attending Fort Hays State University.
